Keyword: pricing
A la carte or Set Menu? (5/9/2006)
Mixed bundling, by offering a package deal as well as separately priced items, can be a revenue-maximizing pricing strategy in the face of varying customer needs.
Keywords: a la carte, cable channels, cable subscription, fixed cost, mixed bundling, package deal, pricing, set menu, table d’hote, variable cost
Bundle of Sorrows (6/22/2006)
Merger between firms making complementary components might be anti-competitive if the merged company can price their bundled products lower than the independent component makers.
Keywords: antitrust regulation, bundle, competition, complementary goods, components, discount, European Commission, GE, Honeywell, Justice Department, merger, pricing, profit maximization
Is a Fine a Price? (9/1/2005)
A fine which normally connotes shame can be confused with a price which connotes right if a fine is not properly implemented.
Keywords: day care, daycare, fine, price, pricing, tardiness, tardy
Value Eating (6/22/2006)
Super-sizing fast-food items boosts both the bottom line and the waistline.
Keywords: bottom line, bundle, calories, Coke, fixed cost, fries, Happy Meals, McDonald, medium extra value meals, obesity, pricing, profit margin, quarter pounder, variable cost, waistline