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Keyword: bandwagon


Private Truths and Public Lies (10/6/2000)

Private preferences, long suppressed by public sanctions, may suddenly surface to overthrow the status quo when a precipitating spark reveals a critical mass of fellow dissenters.

Keywords: bandwagon, critical mass, domino effect, preference falsification, private preference, public preference, threshold

The Blind Leading the Blind (12/8/2000)

An informational cascade occurs when people blindly follow the early movers, but can be quickly reversed in the light of trusted information.

Keywords: adoption, bandwagon, blind, celebrity, culture, down cascade, fads, fashion, first movers, information, informational cascades, rejection, reputation, reversal, signal, up cascade